Major League Baseball® Ring Pops® Swing into Retail
Mar 25, 2014
Bazooka Candy Brands Debuts Ring Pops for the 2013 World Series Champions™ Boston Red Sox®, as well as the Philadelphia Phillies®, Chicago Cubs®, and Cincinnati Reds® on Heels of Successful Yankees®-Branded Line
.NEW YORK, NY March 25, 2014 — America’s National Pastime is getting blinged out as Bazooka Candy Brands, a division of The Topps Company, Inc., announced today that they are expanding their successful line of Major League Baseball® branded Ring Pops to new teams this March. Last summer’s debut of New York Yankees® Ring Pops was a grand slam and this year the iconic candies will be expanding to additional MLB® teams including the Philadelphia Phillies®, Chicago Cubs®, Cincinnati Reds®, and the reigning World Series Champions™ the Boston Red Sox®. The MLB®-branded Ring Pop candies are packaged in wrappers featuring each team’s logo, with flavors corresponding to the team colors..“Building on the success of our 2013 Yankees® Program, we are thrilled to grow the program with MLB® so that other baseball fans can join in the sweet and tasty fun,” said Anthony Trani, Vice President of Marketing, Bazooka Candy Brands..The MLB® Ring Pop candies will be sold individually with an average SRP of $0.99-$1.59 at Kroger, Shop Rite, A&P, Duane Reade and other major grocery, drug, and convenience retailers. The New York Yankees® Ring Pop candies will also be available at Yankee Stadium™..Fans will also have the opportunity to enter a sweet sweepstakes from Ring Pop and MLB®. The promotion, running until May 14th, asks consumers ages 18+ to complete and mail in an entry form for the chance to win four tickets to a 2014 MLB® season game for one of the participating teams. Five winners will be selected for each team..For more information about Ring Pop visit Facebook, Twitter, Instagram, or Candymania.com..About Bazooka Candy Brands.Bazooka Candy Brands is a division of the Topps Company, Inc. Founded in 1938, Topps is a leading creator and marketer of sports and related cards, entertainment products, and distinctive confectionery. Topps entertainment products include Major League Baseball, National Football League, and other trading cards, sticker album collections, and collectible games. The Company’s confectionery brands include “Bazooka” bubble gum, “Ring Pop,” “Push Pop,” “Baby Bottle Pop” and “Juicy Drop Pop” lollipops. For additional information, visit www.bazookajoe.com..